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Diamond Wireless, truDigital Launch Marketing Initiative
Diamond Wireless, a premium retailer for Verizon Wireless, has launched a marketing initiative with truDigital Signage media partner. The strategy involves deploying digital signage solutions in Diamond Wireless retail stores to support its marketing efforts and strengthen customer experience through convenient and current information. Diamond Wireless plans to use digital signage to display video and […]
Continue readingVerizon Strike Imminent
April, 13 2016, 36,000 Verizon union workers are set to strike this morning in a battle over wages and benefits. The strike involves East Coast Verizon workers from Massachusetts to Virginia. The Verizon workers belong to two large unions, the International Brotherhood of Electrical Workers (IBEW) and the Communications Workers of America (CWA). The unions […]
Continue readingVerizon Performance Ranked Highly by JD Power
Verizon Wireless has ranked highest across all six regions among U.S. wireless providers according to the latest J.D. Power 2016 Wireless Network Quality Performance Study, Volume 1. Verizon Wireless achieves the highest score in all three quality categories: calling, messaging, and data. A press statement released on March 5 said that the study queried more than […]
Continue readingVerizon Wireless Rated the Best Network
Verizon Wireless has been rated as the number one in overall network performance among the four national wireless companies in the United States. The rating was done by RootMetrics in its National Rootscore Report released last month and it’s the fifth year in a row Verizon is being feted. RootMetrics is an independent mobile analytics […]
Continue readingAT&T Turns to Mobile Advertising
Analysts at Wells Fargo Securities have confirmed that AT&T is in the process of building a mobile advertising business alongside the cross-platform video services it is working on through its acquisition of DirecTV. FierceWireless further revealed that AT&T might be considering starting a mobile-only video service. Since acquiring the assets of DirecTV, AT&T has been […]
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