In a bid to enhance the experience of its customers, XO Communications has enhanced its Hosted PBX (HPBX) solution.
They have achieved that by expanding the native video conferencing capabilities and integrating several of the leading Customer Relationship Management (CRM) systems as well as Skype for Business. The integration of key CRM systems such as Salesforce stimulates user adoption by automating certain functions.
Furthermore, integration enables phone calls to be placed directly from CRM systems and automatically accessing customer records upon call connection. The Skype for Business integration allows users to leverage seamlessly all Skype collaboration tools while connecting phone calls through the HPBX platform.
Business customers leverage the XO HPBX service through the reliable and secure XO network. In addition to desktop HPBX phones, XO offers users the flexibility to access unified communications features on their computers and other mobile devices. “With this release, XO meets the emerging demand for UC head-on, expanding beyond the video, audio, and web capabilities that have become table stakes in today’s UC marketplace,” Bill Haskins, the senior analyst and partner at Massachusetts-based market research firm Wainhouse Research said.
“In order for an enterprise to fully leverage their UC solution, it must confidently support both internal employees and external customers and guests, independent of which voice delivery technology is being used. Add CRM and Skype for Business integration and XO deliver a flexible UC platform positioned to maximize worker productivity, which is what unified communications is all about,” Haskins added.
Jake Heinz, the senior vice president of marketing and product at XO Communications said; “As more businesses adopt HPBX services, they continue to look for ways to ensure rapid user adoption. XO is pleased to advance the integration of CRM systems with our HPBX service which makes it easy for workers to quickly leverage the full features of unified communications and their CRM systems.”
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